Looking to Market your Summer Camp?

Here are some tried-and-true digital marketing solutions that can help you grow your summer program enrollment. 

Kids Playing With Parachute

Short Summer Marketing Campaign

  • Landing Page – Design, production & lead delivery Or Landing Page User Experience Consulting 
  • Google Ads – Paid Search and Retargeting Media 
  • Google My Business – Posts to highlight summer offerings
  • Banner Ads – Design/Production (1 set)
  • Custom Analytics Dashboard & real-time reporting

$6,500 including cost of media


Extended Summer Marketing Campaign

  • Landing Page – Design, production & lead delivery Or Landing Page User Experience Consulting
  • Google Ads – Paid Search, Retargeting & Behavioral Geolocation Outreach Media
  • Google My Business – Optimization and posts to highlight summer offerings
  • Facebook & Instagram Targeting – Behavioral, Retargeting & Lookalike
  • Banner & Social Media Ads – Design/Production (4 sets)
  • Custom Analytics Dashboard & real-time reporting

$12,000 including cost of media

* Since each summer camp is not a one-size-fits-all, EMG can customize the above services based on your unique organization, market and enrollment goals.

 

Summer Camp Case Study Unfiltered Kids in Grass
The Walden School in Dublin, NH

Services Executed:

  • Google Ads, Paid Search & RetargetingWalden Banner AD
  • Facebook Ads, Behavioral and Retargeting 
  • SEO and User Experience Consulting   
  • Google My Business Posts
  • Custom Landing Page and Creative Design
  • Analytics Dashboard Reporting

The Results:

  • Over 9,000 visits to the website and landing page from Google & Facebook Ads
  • 10% increase in organic visibility, year over year, after SEO efforts
  • 81 summer camp leads (inquiries) directly from Ads
  • Average $110 cost per lead